Kris Olivo’s Journey to Becoming a Master World Champion in Las Vegas
In this episode of the Las Vegas Movers & Shakers Podcast, we sit down with Kris Olivo Las Vegas—a Master World Champion and founder of Potential Jiu-Jitsu. From military life to martial arts mastery, Kris shares how he built a gym in Las Vegas that’s focused on more than just belts. This conversation is about purpose, transformation, and creating something bigger than yourself.
How Kris Olivo Made Las Vegas His Jiu-Jitsu Home
From Air Force Fatigue to Jiu-Jitsu in Las Vegas
Before becoming a Master World Champion, Kris was an active-duty Air Force mechanic stationed in Georgia. Battling burnout and feeling disconnected from purpose, he discovered martial arts—particularly jiu-jitsu—as a form of healing. Determined to grow, he requested a transfer to Las Vegas, specifically to train in the fight capital of the world.
Why Kris Olivo Chose Robert Drysdale in Las Vegas
Kris began training under Robert Drysdale, one of the top names in the sport. Over a decade, he rose from white belt to black belt—all under one roof—before going on to win the IBJJF Master World Championship.
The Vision Behind Potential Jiu-Jitsu Las Vegas
Kris Olivo’s Approach to Culture and Training
Most gyms are purely functional, but Kris had a different vision. As a Master World Champion based in Las Vegas, he wanted a space that combined elite training with a sense of community. His gym includes premium recovery amenities like a sauna and cold plunge, and is designed more like a boutique wellness studio than a fight club.
A Master World Champion’s Strategy for Building a Brand
This simple phrase is printed on the wall of Potential Jiu-Jitsu. The gym welcomes all levels—beginners, competitors, and casual hobbyists—and emphasizes personal transformation, regardless of whether you compete.
Competing, Coaching, and Staying Sharp in Las Vegas
Why Kris Still Competes in the Master World Championships
As a champion and leader, Kris believes deeply in protecting gym culture. He enforces a zero-tolerance policy for disrespect or misconduct, particularly toward women—creating an environment where anyone can feel safe, respected, and motivated to train.
Business Strategy Meets Martial Arts Excellence
With a background in branding and marketing, Kris built Potential Jiu-Jitsu from the ground up, handling the name, logo, visual design, and launch strategy. Most importantly, he understands that many students don’t know who their instructor is—they just want a quality experience. That’s why aesthetic, proximity, and trust matter more than trophies.
The Mindset of a Master World Champion in Las Vegas
Learning Through Loss, Growing Through Competition
Kris shares his belief that the best lessons in jiu-jitsu come through competition. Win or lose, the pressure of performance brings clarity. “I give myself one day to feel it, then I move forward,” he says.
Still Competing. Still Evolving.
Even as a business owner, Kris continues to compete regularly in high-level events like the Master World Championships. Competing keeps him sharp—and relatable to his students.
What’s Next for Kris Olivo in Las Vegas?
As the founder of Potential Jiu-Jitsu, Master World Champion Kris Olivo Las Vegas plans to continue expanding the gym’s reach without compromising culture. He isn’t chasing big growth for ego—he’s building something meaningful.
Looking to relocate or train in Las Vegas? Start with our Las Vegas Buyer’s Guide or check out more Luxury.Vegas Podcast episodes.
Train With Kris Olivo in Las Vegas
📍 Fort Apache & Tropicana, Las Vegas, NV
Website: Potential Jiu Jitsu
Instagram: https://www.instagram.com/thekrisolivo
If I’m going to do something, I want it to be meaningful. I want it to change lives.
